Saturday, 7 July 2012

Nokia launches the Lumia 610 in India for Rs 12,999

Nokia has launched the Lumia 610 in India for Rs 12,999 . The Lumia 610 was announced back in February at the Mobile World Congress in Barcelona with the intention of bringing the Windows Phone platform to much affordable price points.  For this purpose, Microsoft introduced the Windows Phone Tango update which lowered the hardware requirements of the platform including reducing the RAM requirements to 256MB from 512MB.




The Lumia 610 sports a 3.7-inch display with a resolution of 800×480 pixels and uses a Qualcomm 800MHz processor along with 256MB of RAM and 8GB of storage. Additionally, the device also features 5-megapixel camera, however it does not have 720p recording capabilities. Additionally, it will also become the first Lumia smartphone in India to get the Mix Radio app. The device will also come preloaded with Nokia Camera extras which provides features like Smart Group Shot, Action Shot, Panorama Shot and Self Timer. The device will be available in four colors – Cyan, Magenta, White and Black.

Considering Nokia has scrapped efforts on the Meltemi platform, which was supposed to power its low-cost, affordable smartphones, the Finnish handset vendor will have to rely on the likes on the Lumia 610 to be able to compete with low-end Android smartphones. However, to do so Nokia will have to bring down the pricing further.

Earlier this month, Nokia CEO, Stephen Elop, acknowledged the need to bring smartphones priced lower than the Lumia 610 and revealed that Nokia was already developing them. He also mentioned receiving “specific support” from Microsoft in this regard, though we are not sure whether it was related to optimizing Windows Phone for low-end hardware specifications or something else.


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